My 33 1/3 book, on Aphex Twin's Selected Ambient Works Volume II, was the 5th bestselling book in the series in 2014. It's available at Amazon (including Kindle) and via your local bookstore. • F.A.Q.Key Tags: #saw2for33third, #sound-art, #classical, #juntoElsewhere: Twitter, SoundCloud, Instagram

Listening to art.
Playing with audio.
Sounding out technology.
Composing in code.

Quote of the Week: Sound Marketing

A marketing proposal submitted to the New Museum of Contemporary Art (, along with the reason the idea was rejected:

IDEA (Wolff Olins): Have a small speaker playing a recording that announces the names of lead donors. REASON REJECTED: Could be mistaken for a sound-art installation.
This is one of five such marketing idea/rejection pairings listed in the November 2007 issue of the magazine Condé Nast Portfolio ( The ideas were submitted by the firms Wolff Olins ( and Droga5 ( More on the museum, which re-opens in its new Manhattan location on December 1, at

By Marc Weidenbaum

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